Isabelle Guédon and Benjamin Caron met as style-conscious teens. Before setting up Adieu in 2012, Isabelle worked in various Parisienne couture houses, notably as the personal assistant of Alber Elbaz at Guy Laroche, then Yves Saint Laurent before directing the textile design sector of the Arts Déco in Paris until 2012. Benjamin created his first collection of handmade brothel creepers in 1998. With their unisex shoe collections, the duo continue their romance, and catapult their teenage obsessions a step beyond.